Business Lessons from the Maharishi Mahesh Yogi

Maharishi Mahesh Yogi and the Beatles

You know, it’s actually pretty good advice. However much contempt one (nameless now and forever) may heap upon anti-poverty campaigners who themselves somehow end up stinking rich, one can hardly argue with the principle that mo’ meditation, mo’ betta. I, myself, could internalize the second-last of these a little bit better. Or is that “manifest” instead? I always get those mixed up; maybe THAT is the Secret?

From the Financial Times:

  • Make yourself stand out
  • Choose the right product: easy to sell, impossible to disprove
  • Make good use of celebrity endorsement
  • Innovate around your core strength
  • Charge what the market will bear. If you can persuade people to part with $1m for your world peace fund to go on a training course, then, for heaven’s sake, you should.
  • Lastly, let people feel they are buying not just a product, but also a set of values, a lifestyle. The power of Om.

Indeed, my project for the next week is to revamp the business model to um, maximize transcendental prosperity and expansion manifestation opportunities, particularly as they relate to the bottom line.

Speaking of which, it’s time for my yoga…

add to del.icio.us :: Add to Blinkslist :: add to furl :: Digg it :: add to ma.gnolia :: Stumble It! :: add to simpy :: seed the vine :: :: :: TailRank

11 thoughts on “Business Lessons from the Maharishi Mahesh Yogi

  1. The Yogi must have gotten a good laugh from all the whacko westerners who fell for his crap. I mean, seriously: have you ever read anything from the Natural Law party? They’re beyond the Rhinos.

  2. Yup, as the founder of Scientology said.. oh some bollocks that basically add up to getting rich selling religious crap to fools. Hello Tom Cruise.

    If it came to living with Tom Cruise or eating my own poo I’d become a gorilla. Hey, whaddya know – I AM a gorilla!!

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.