In the annals (yes, there are two N’s in that, even if you’re discussing celebritybuttplugs.com) of celebrity endorsements, there are many cautionary tales. Think “Babe for Baco’s!” Think “Michael Jackson for Match.com.” We may be looking at the latest victim of bad synergy.
Say hello to the face of stinky cheese:
That’s Cat Deeley. Don’t worry if you’ve never heard of her: she’s a British celebrity. Nobody expects you to have heard of her. Well, at least she WILL be the face of cheese, if the Stilton Perfume people have their way.
Yes, I said Stilton Perfume.
Nigel White, of the SCA, brushed off suggestions that it might not be the most alluring of scents.
“Blue Stilton cheese has a very distinctive, mellow aroma and our perfumier was able to capture the key essence of that scent and recreate it in what is an unusual but highly wearable perfume,” he said.
“While we don’t have quite as generous a budget as some of her other endorsements, we would love Miss Deeley to be the face of Eau de Stilton and look forward to hearing what she thinks of the scent.”
















